BRIEF:
Zafi is a natural bug repellent brand built around the idea of “repellent reimagined.” Made with natural ingredients, their products are designed to protect both people and the planet from harmful toxins. The goal was to make it feel more like skincare, versus the typical sticky drugstore bug spray.
ROLE:
I handled the logo, she worked on the color palette and icons, and we both contributed to the collateral.
TIMING:
The branding process took about a month and a half, with feedback rounds included.
CREDITS:
Co-created with Wild Cube Design.
